Cookie policy

The HowPets website uses cookies to help provide you with the best experience possible while maintaining the confidence that you place in us. We set out below information about how we place, use and store cookies on your device when you use the HowPets website (the "Website") and you select the option to manage and delete cookies.

Cookies are simple text files that are stored on your computer or mobile device by a website's server. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier, website's domain name, and some digits and numbers. We use cookies on our website to enable essential functionality and enhance your experience when browsing our site.

Cookies may be either: (i) session specific, meaning that they are deleted from your device once the session and browser are closed; or (ii) persistent meaning that they will remain on your device until they are removed.

We use cookies to improve the experience for you. Cookies will help us:

• Remember your settings during and between site visits

• Monitor your use of our Website in order to improve them

• Make the site work as you would expect

• Enhance the security of the Website, including prevention of fraudulent use of login credentials

• Allow us to personalise your experience

• Continuously improve the experience you have with our service.

The information stored by the cookies on your device may relate to the following, subject to its retention period:

• the webpages you have visited on that device;

• the advertisements you have clicked on;

• the type of browser you use;

• your IP address;

• and any other information that you have provided on our Website.

Cookies may contain personal data. Our Privacy Policy covers where we use cookies that collect your personal data.

Strictly necessary cookies allow us to offer you the best possible experience for accessing and navigating through the HowPets website and when using our features. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Functionality cookies let us operate the site in accordance with the choices you make, such as remembering your preferences between visits. If you do not allow these cookies then some or all of these services may not function properly.

These cookies enable us and third-party services to collect aggregated data for statistical purposes on how our visitors use the website. These cookies do not contain personal information such as names and email addresses and are used to help us improve your user experience of the website.

Under the Data Use and Access Act 2025 (DUAA), analytics cookies that collect only aggregate, anonymised statistics for service improvement are exempt from prior consent — provided we are transparent about their use and offer a simple, free opt-out. Advertising and marketing cookies are not exempt and continue to require your consent.

If you want to restrict or block the cookies that are set by our website, you can do so through your browser setting. Alternatively, you can visit www.internetcookies.com, which contains comprehensive information on how to do this on a wide variety of browsers and devices.

You can also manage your cookie preferences through our Cookie Preference Centre — accessible from the footer of every page — or by contacting us at support@howpets.com.

Please note that the use of strictly necessary cookies for the proper functioning of the Website does not require your consent. This is why the option "strictly necessary cookies" is pre-checked in our cookie management tool and is not optional.

By default, we save your cookie choices on a device for a maximum of 12 months. If you change your mind about the preferences you have expressed regarding cookies, you can update your choices at any time, by using the Cookie settings pop up that appears each time you visit the site. We will ask you to repeat your choice every 12 months.

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts.

If you have any questions about this policy or our use of cookies, please contact us at support@howpets.com